Posterous theme by Cory Watilo

A Scientist Takes On Gravity

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“For me gravity doesn’t exist,” said Dr. Verlinde, who was recently in the United States to explain himself. Not that he can’t fall down, but Dr. Verlinde is among a number of physicists who say that science has been looking at gravity the wrong way and that there is something more basic, from which gravity “emerges,” the way stock markets emerge from the collective behavior of individual investors or that elasticity emerges from the mechanics of atoms. - Quote from article.

Surprise, Surprise "75% Journalists Find 'Targeted' Press Releases Useful"

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The Oriella PR Network did an interesting study on how digital media has changed the influence of traditional press release methods.

Unsurprisingly email releases continue to be the most influential method to syndicate information.

Am I wrong in expecting these results? I'd consider myself an above average user of social media platforms and I still haven't written off traditional methods. I would expect different results based on varying demographic segments, but for business? No shocker there.